Mission Impossible??
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I’m sitting at the CHCH koru lounge having survived our NZ Property Gurus launch and am overwhelmed by the facebook messages and emails thanking me for such an awesome time.
The most common thread is the value they received for a virtually free event. And that is what it’s all about for me, to know that I have over delivered significantly makes it all worth while.
And I guess it makes me think about what real value is. Last night we had the president of one of teh New Zealand Property Investor Associations insisting on buying us dinner because he “could not believe how much I learned for $47. I would have paid a thousand dollars for this level of education.”
So what is value?? People often say that value is a perception and I think that is true. But there must be a line where low value is being dressed up and that becomes deception, not perception surely?
I think that as a business owner I have to be able to put my hand on my heart and say: “This is good value for money”. How high that value is perceived by others I have no control over but I can still sleep at night knowing I gave what I promised or more.
So with this last weekend we enjoyed 6 other top property professionals and myself giving the best information we had to an amazing group of mainlanders.
And the flood of appreciation this morning says we provided way more value than everybody expected.
Mission Accomplished!!
So……..
In your business are you investing in smoke and mirrors or loving your clients by providing quality, service and value for money??
Stay Inspired and Stay Safe ~ Dean Letfus
The Ethical Investor
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